BigCommerce SEO Case Study: How to Improve SEO When Moving to BigCommerce

By February 11, 2019 No Comments

In general, hosted eCommerce platforms such as BigCommerce (also, Shopify) are not great places to host content like blog posts or educational resources. They all have out-of-the-box blog solutions, but the blogging tools that come with the platforms are extremely limited compared to the most robust blogging software ever: WordPress.

Thus, our recommendation to eCommerce brands for setting up your blog is to decide how much you will invest in it:

– If you plan to have only a few posts, it will be easiest to just use the built-in, out-of-the-box blogging solution from BigCommerce, Shopify or whatever your hosted eCommerce platform is.

-But if you plan to have, or already have, a lot of content (like Home Science Tools did) or if you want to customize lots of details about your blog (exact look and feel, social share plugins, email capture, pop-ups, etc.) then you’ll want to use WordPress.

Having a WordPress hosted blog with a store on BigCommerce has never been easy.

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